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  • Solutions
    • Killer Sales Presentations
    • The Winning Proposal
    • Superior Sales Performance
    • Promote your Solutions
  • Services
    • For Business Leaders
    • For Sales
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  • Why Quantum
    • Case Studies
    • Client Testimonials
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Sales and Marketing Plans

Home Services For …For Business LeadersSales and Marketing Plans

The Business Cornerstones

For most enterprises your sales and marketing plans are the cornerstones of longevity and sustained business success.

These plans enable your brand, solutions and sales teams to give you your requisite competitive advantage in a crowded marketplace.

The best plans do not focus on you or shareholder returns. Nor do they focus on your offerings.

Instead, the most successful plans encompass quantifiable, practical methods to target the best-fit customers by showing how you can demonstrably meet their business needs.

With targeted customers duly identified and listed, and with business needs clarified and understood, you will be in the strongest position to begin communicating with prospects in ways that are truly relevant and meaningful to them.

And because your sales messages are directly relevant and interesting, your sales successes increase.

“In six weeks they helped grow our funnel by £65m, £31m of which became closed business within four months – a fantastic achievement!””

Strategy and Marketing Director, Healthcare, UK

Maximising Revenue Opportunities

Quantum helps clients maximise the revenue opportunities for current and future services by:

      • Targeting appropriate customers for each current and planned business line
      • Establishing the most relevant job functions within prospect organisations for targeting
      • Identifying the most appropriate, lucrative market sectors (geographical, vertical)
      • Constructing compelling value propositions for different buying influences in different prospect companies within segmented markets
      • Clearly communicating your business value add to your audience via relevant honed sales messages (verbal, presentations, proposals, collateral and other media)

Sales Execution and Support

You can have the best services and products in the market but if your Sales Team isn’t working systematically and consistently in the optimal way your revenues will be way down on where they could be.

Quantum supports sales organisations meet – and then exceed – their revenue-generating potential.

      • Sales Strategy – Quantum targets appropriate customers for current and planned business lines and identifies the most appropriate and lucrative market sectors (geographical, vertical). Once aligned with compelling value propositions for your segmented buying influences, the cornerstones of your sales strategy are brought into place
      • Sales Playbooks and Process – define the most effective, streamlined ways of engaging with prospects and customers and adhere to these ways consistently for sales success
      • Sales Training – train your people to be better sales performers
      • Sales Coaching – harness your sales leaders to coach to sustain and improve the performance of your sellers

Strategy

Playbooks

Workshops

Coaching

“Following a competitive selection process we commissioned Duncan Cranmer [of Quantum] to undertake a root and branch review of our sales function and recommend key improvements. In addition Duncan honed our sales messages and developed a new corporate sales presentation for us. Throughout Duncan impressed us with his thoughtfulness, professionalism and dedication.”

Group Marketing Director, Healthcare, York

Services for Business Leaders

  • Strategy
  • Your Value
  • Differentiation
  • Go to Market Strategy
  • Sales and Marketing Plans
  • Presentations
  • Proposals
  • Promotional Materials
  • Training and Coaching
  • Sales Performance

Solutions

  • Killer Sales Presentations
  • The Winning Proposal
  • Superior Sales Performance
  • Promote your Solutions

Latest Posts Widget

What’s in a Word? (Video)

What’s in a Word? (Video)

17th January 2022

Sell more by using better words. Compel your prospects to buy from you by harnessing the power of words. Be more positive and audience-centric in the way you use words in all sales interactions.

What’s in a Word? (Article)

What’s in a Word? (Article)

2nd December 2021

You can make profound changes to your sales conversion rates...

Proposals and presentations

Proposals and presentations

9th March 2021

The sales proposals and presentations that they developed with us were outstanding. The underlying messages were simple and crisp, appealing directly to our targeted audiences. Their role in delivering key sales wins in London and in the South West was absolutely invaluable

How to Make a Business Video

How to Make a Business Video

16th February 2021

Here we take a look at the things you should consider before...

Prospect says: “email me your proposal”. What should you do?

Prospect says: “email me your proposal”. What should you do?

12th October 2020

Get Ready to Walk At the end of your sales meeting or call...

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Testimonials

  • I just closed one out of my two sales deals that we discussed on the course … I am very grateful for all I have learned … thank you from Switzerland.

    Sales Executive
    Global Fin Tech
  • [They have] the ability to take complex ideas and simplify them – so that the audience quickly understands the benefits they will get from us.

    Programme Director and Bid Controller
    UK Health Tech
  • [Quantum’s  director] is a strategic thinker and skilled facilitator … quick on his feet and able to command an audience. Highly professional and easy to work with … an asset to any organisation and someone I highly recommend.

    EMEIA Service Quality Lead
    Top 4 Consulting Firm
  • I gained a tremendous amount from the workshop on how to structure and present

    Business Engagement Manager
    Major bank
  • [They undertook] a root and branch review of our sales function and recommend key improvements …  [plus] honed our sales messages and developed a new corporate sales presentation … throughout [we were] impressed [by their] … thoughtfulness, professionalism and dedication.

    Group Marketing Director
    Healthcare
  • I am always impressed by his [Quantum Director’s] dedication to the client, eye for detail and his innovative ways of thinking. It’s great to have him on board!

    Managing Director
    Design Agency
  • These guys bring real rigour to developing top class, high value proposals … the results have been outstanding.

    Chief Executive Officer
    GTD Healthcare
  • A really strong presentation was going to be essential …  [they] … created a version that was visually very impressive … and thoroughly engaging for the audience … a job well done!

    EMEA Project Director
    Canon
  • [They’ve had] a major impact on the quality of the proposals submitted to clients and our final presentations, as well as helping define and improve our internal systems and processes.

    CEO
    Harmoni (Healthcare Provider)
  • In six weeks Quantum helped grow our funnel by £65m, £31m of which became closed business within four months – a fantastic achievement!

    Strategy and Marketing Director
    Care UK (Healthcare Provider)
  • The sales proposals and presentations that they developed with us were outstanding … their role in delivering key sales wins in London and in the South West was absolutely invaluable

    Chief Commercial Strategy and Marketing Officer
    Health Tech

Most Recent

What’s in a Word? (Video)

What’s in a Word? (Video)

17th January 2022

Sell more by using better words. Compel your prospects to buy from you by harnessing the power of words. Be more positive and audience-centric in the way you use words in all sales interactions.

Social

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