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The Winning Proposal

Home ServicesSales Strategy and Value PropositionThe Winning Proposal

In most industries providing high value services and products into the B2B marketplace, the single most expensive element within the entire sales cycle is developing the winning proposal. It’s the most expensive item when you win and it feels much, much more expensive when you lose. Which, inevitably, you do more often than not.

The cost of proposal development usually starts at the “thousands of pounds” level and can run into millions, and that’s excluding the significant opportunity costs associated with not bidding for other deals that might be more winnable. Plus, factor in the time of directors and other senior managers who sit outside the dedicated sales and marketing team; so often top people have to be mobilised to assist with tenders and “must win” proposals. Developing proposals is a tough business.

Are your win rates too low? How do your proposal development cycles feel … too long … too exhausting … just too much? Quantum’s Winning Proposal solutions can help.

Download our Winning Sales Proposals Brochure

Sales Messaging and Value Proposition Development

Failure to correctly and fully differentiate your solutions results in your prospects buying from your competitor or not buying anything at all.

Our Sales Messaging / Value Proposition definition services brings you to a full understanding of what customers and prospects most value about your offerings from the buyer’s perspective.

Download the Brochure

Proposal Workshops

Quantum’s Proposal Workshops are helping sales organisations develop a new generation of better, more impactful proposals in-house. After attending you will develop superior proposals for prospects, faster and more easily than before.

The net result: improved win rates and a reduced cost of bidding.

Download the Brochure

Proposal Consulting and Coaching Services

Our Proposal Consulting and Coaching services assist sales organisations develop better proposals.

Not only visually more appealing, they focus directly on client need. In delivering these services to you we never lose sight of the key objective: better win ratios.

Download the Brochure
Octiv-TinderBox-Sales Automation

TinderBox’s leading sales automation software solution helps businesses own their sales process from presentation to close with data-driven sales documents in the cloud. TinderBox clients increase sales productivity by quickly generating consistent, trackable proposals.

Reduce Development Costs coupled with Improved Win Rates

Given the huge costs of developing proposals and tenders and the risks associated with not winning, why are so many organisations content with win rates of just one in five or worse? In some cases one in ten might be closer to the mark; a hugely inefficient and frustrating way of conducting business!

Quantum provides a suite of proposal development services which can together:

  • Drive your win rate to one in every three proposals or better
  • Improve the overall quality of documents submitted to prospective clients in competitive tenders
  • Reduce the development effort and cost associated with each tender process

Our proposal development services lead to your targeted prospects being delighted by the materials that you submit, whilst reducing the costs of proposal development. The overall result is an increase in sales revenues from opportunities necessitating proposals or formal tenders.

Whilst working within an overall sales methodology framework which places the proposal development effort within the context of the broader sales cycle, Quantum will:

  • Assess the quality of your current and past tender documents against those produced internally and, in some cases, against those developed by other organisations (where available, with confidentiality absolutely assured) – proposal benchmarking
  • Train sales and marketing professionals who work on developing your bids, placing a specific emphasis on elements identified earlier in the benchmarking exercise as being Achilles’ Heels for your team (i.e. eradicating any historical shortfalls)
  • Drive capability improvements, including the streamlining of your proposal processes, development of high-quality, visually compelling templates
  • Create a Bid Library for future use consisting of boilerplate text, a graphics / image bank and a system for controlling version control and sign off approvals
  • Extend practical, hands-on proposal support including short term cover for roles such as Bid Controller, Proposal Project Manager and Bid Manager
  • We will even write key sections of your tenders for you if you lack internal resource to do so at the critical moment

Client Testimonials

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Sales Strategy and Value Proposition

  • Sales Strategy
  • Go To Market
  • Value Proposition Development
  • Sales Presentations
  • The Winning Proposal
  • Sales Process Improvement

Services

  • Miller Heiman Group – Sales Performance Training
  • Sales Strategy and Value Proposition
  • Sales Tools – Presentations and Proposals
  • Sales Enablement Solutions

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Testimonials

  • It delivers a single view with everything in one place – providing intelligence to inform your team and keep them focused where they should be.

    Business Operations Director
    UK Office, Global Enterprise Software Company

Latest News

Prospect says: “email me your proposal”. What should you do?

Prospect says: “email me your proposal”. What should you do?

12th October 2020

Get Ready to Walk At the end of your sales meeting or call...

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